EyeMatter™

Im 56 and have always had hooded eyes, but as I’ve gotten older they are VERY hooded. Ive always struggled with winged liner and always got the “Nike swoop”. Now I’ve learned tricks for hooded eye wings, but its a struggle. I get a lot of transfer onto my eyelids while the liner dries. Guideliner has been a gamechanger! Literally takes less than a minute and gives a perfect wing. No transfer. I was skeptical, but sooooo glad I tried it!

I’ve never ever been able to achieve winged eyeliner until now! It’s so easy, and it’s actually fun to apply too. I’m absolutely loving it!

Game changer - has really simplified my daily routine!!

I’m truly shocked at how well this worked. I had perfect winged eye liner ON MY FIRST TRY. The packaging is so neat and pretty, the instructions couldn’t have been more clear, and the results are beyond perfect. I can’t recommend this highly enough.

I’m not the most talented at free hand liner I swear I pray before I pick up the pen 😂 i absolutely did not think this was going to do I had low expectations but I’m on my four refill and it’s a absolute MUST in my routine. Most days I don’t even need to fill in with eyeliner it’s gotten that easy! Can’t live without them!

Love these, makes eye makeup easy

Pretty damn brilliant. Definitely something I never knew I needed, but (now that i’m a month in) so obviously superior to every liquid eyeliner I’ve ever used. These are a whole different ballgame.

In the past, even when I managed to get my eyeliner wings looking just right, the look never lasted a full day and night. It smudged, came off, lost its edge. My guideliners look excellent 24 hours later. I am actually getting compliments about my winged liner for the first time since using them!

Also, it’s just plain nice to experience a thoughtfully designed product. Gotta love women-owned businesses. From the complimentary “practice” guideliners they sent with my first order to the cute “sealed with satisfaction” stickers sealing every box, the attention to detail is apparent.

Live long and prosper, guideliners!

Sincerely, A Happy Convert from Cincinnati

Love this product so much! Me and my daughter use them and they are so easy to apply. We have received so many compliments and I love recommending this product to anyone who has said they struggle with the perfect winged look.

I’ve only worn it twice so far and it takes a little practice to get it right but the kit is very helpful in getting acquainted with the different shapes, colors and tools. It lasted 2 days but then came off on the 3rd day. I’m hoping with a little more practice it will come out perfectly!

I absolutely love this product. I really like the winged liner look but struggle getting both eyes to match. Before you know it, I’ve got raccoon eyes from wiping liner so many times. With Guideliner, I can do my wings in like 30 seconds and don’t have to worry about them going in different directions or being a different thickness. I’ve read that it’s a learning curve for some, but I would say that if you can apply falsies, this is soooo much easier! The send an extra so that you can practice application without wasting the product, which I LOVE, because I certainly don’t have money to waste over here. My only critique is that I wish the mattifying balm came with the kit, but I still love it enough to order separately. Tip: after applying, run your wet q-tip over the liner. I find that this helps to avoid cracking. I have not had to put any regular liner on top.

I have hand tremors that make it difficult for me to achieve any type of straight or fine line, like even with a ruler on paper I can’t get a straight line so my eyeliner never stood a chance. I tried EVERYTHING and never got the look I was going for. Stamps and stencils never came out even for me and winged liner stickers were too obvious and made me look like a child playing dress up. When I saw an ad for guideliner, I knew I had to try it but hesitated initially because of the cost but the premise was so different than anything else I had tried so I went for it. OMG! It’s the best thing I’ve ever tried. Flawless even application EVERY time. I work in medical aesthetics where you’re expected to be full glam everyday and my co-workers couldn’t believe how good my eyeliner looked. It lasts all day until you take it off and removes easy. It may not seem like a big deal to some people but if you’ve experienced the shaky hand top liner struggle, you know how huge this is. JUST BUY IT! You will be so happy

For beginners, middi sizes are the easiest.

Life safer I had the stamp one (another brand) when it first came out but these guideliner is a hit for me. It’s super duper quick and if you do it right you don’t even need to fill anything up (this is how I do it) love love love definitely recommend

Love these, once I got the hang of it it’s now incredibly easy

What a great idea and well thought out. Excellent product