G'fills - Classic Collection
G'fills - Classic Collection

Size: Skinni - Classic, Colour: Black

G'fills - Classic Collection
G'fills - Classic Collection
G'fills - Classic Collection
G'fills - Classic Collection
G'fills - Classic Collection
G'fills - Classic Collection

Need help deciding your style?

How to apply your Guideliner™

STEP 1: PEEL
Hold the tabs, gently bend, and peel off a Guideliner™. L is for your left eye, R for your right!

STEP 2: PRESS
Place your Guideliner sticky-side down where you want your wing and press it into place, no stretching the skin! (Hooded eyes? Try our Blink N Snap technique.)

STEP 3: SEAL
Saturate an applicator with water and fully soak your Guideliner™ until the pink backing easily slides off. Dab, don’t drag! Dab dry and connect it to your lash line with eyeliner and you’re done!

Want a full tutorial? Check out our how to apply page for step-by-step videos and tips!

We wing our eyeliner, not our reviews.

Spreading our Wings

See how TheGuideliner™ is transforming eyeliner routines everywhere! From beginners to pros, our community is loving the effortless, mess-free way to get perfect wings.

Your Questions,
answered.

Is TheGuideliner™ easy to apply, even for beginners or someone with dexterity challenges?

Yes! TheGuideliner™ was designed to make winged eyeliner effortless for everyone. Whether you’re a beginner, have shaky hands, or struggle with precision, our peel, press, and seal method eliminates the need for steady hands or artistic skill. It’s eyeliner made to be accessible, frustration-free, and easy to apply in seconds.

How long will one set of Guideliners™ last me?

Each Guideliner™ is designed to last up to 3 days with proper care. A single GuideMe Kit™ or G’Fills refill pack includes 30 sets, meaning if you wear eyeliner daily, your supply can last up to three months.

Will TheGuideliner™ irritate my skin or eyes?

No! TheGuideliner™ is dermatologist-tested, hypoallergenic, and made with 100% organic, vegan soy-based pigment. It’s free from harsh chemicals, fragrances, and toxic ingredients, making it safe for sensitive skin and eyes.

Will TheGuideliner™ damage my natural lashes?

Not at all! TheGuideliner™  is designed to be gentle and non-damaging. It doesn’t require glue or pulling to apply or remove. The precision applicators included have a pointed tip, so you only touch the Guideliners™, not your lashes when applying. When applying, simply saturate them with water to release the backing, and remove it with an oil-based cleanser or wipe. No damage, no lash loss, just effortless wings.

Will it work on all eye shapes, including hooded or deep-set eyes?

Yes! TheGuideliner™ is designed to work on all eye shapes, including hooded and deep-set eyes. Placement is key—if you have hooded eyes, try our Blink N Snap technique to find the best position for your wing. You can also adjust the angle slightly to suit your unique eye shape. Check out our How It Works page for tips and tutorials!

Is TheGuideliner™ environmentally friendly & cruelty-free?

Absolutely! TheGuideliner™ is 100% vegan, cruelty-free, and made with organic soy-based pigment. Our GuideMe Kit™ is 82% sustainable, with recyclable and compostable packaging. We’re committed to continuously improving our environmental impact while making beauty more accessible for everyone.

Will TheGuideliner™ work on oily eyelids?

Yes, but proper prep is important! For best results, cleanse your eyelids with an oil-free cleanser or toner before applying your Guideliners™. This removes excess oil and ensures they adhere properly, giving you long-lasting, smudge-free wings.

My Guideliners™ are cracking, is this normal?

Yes, this is completely normal! TheGuideliners™ are designed to stay in the same position once applied, so as your skin moves when you blink, small cracks may appear. This doesn’t affect wear and is how they’re meant to function. The cracks are usually only visible if you stretch your eyelid, which isn’t how the liner naturally sits. If you prefer a seamless look, simply use the tip of your eyeliner pen or shadow to dot over any small gaps.

Can I make my Guideliners™ more matte?

Yes! TheGuideliners™ have a natural satin finish, but if you prefer a fully matte look, dab on EyeMatter™ Mattifying Balm after application. It blurs any shine, setting your wings with a shine-free, matte traditional eyeliner finish.

What is your returns policy?

We only accept returns on GuideMe Kits™ and only if the practice Guideliners™ have been used—everything else must remain unopened due to hygiene reasons. Once we receive your Kit and confirm there are no signs of wear, we’ll refund the Kit amount (excluding shipping). You will need to cover the return shipping cost.

We do not accept returns or refunds on G’Fills™ or EyeMatter™ due to hygiene reasons.For returns or exchanges, please email us at customercare@theguideliner.com.

Satisfaction Guarantee

We want you to feel confident in your purchase, even if you’re trying TheGuideliner™ for the first time. We understand that perfecting placement can take a few tries or that some Guideliners™ may not peel perfectly (although this is rare—they're made in Australia by people, not machines). That’s why we offer a no-worry replacement program.

💜 If you use up your Guideliners™ while practicing or if they aren’t top quality, we’ll gladly replace your entire set (30 Guideliners™).

Terms & Conditions:

  • Limited to one replacement set per customer.
  • Applies to both The GuideMe Kit™ and Guideliner™ refills.
  • Valid within 30 days of receiving your order.
  • Proof of purchase, a brief description of the issue, and photos may be required.

Customer Reviews

Based on 50 reviews
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J
Jaimie
SO easy!

I just got my Guideliners and I love them! I'm currently in the processing of ordering other sizes and colors, so I can have a variety (there should be a variety pack!). Very easy to apply (and I'm usually very bad at this kind of stuff) and looks great!

Thank you for taking the time to leave a review! We are so glad to hear that you find them easy to use and that you are loving the results. We will definitely consider your suggestion for a variety pack in the future ❤️

T
Tenille
Amazing

So quick and easy to apply, they look amazing and stay in place all day.

Thanks for your feedback! We are glad to hear that your Guideliners were easy to apply and stayed in place all day for you.

J
Jennifer

Pretty cool product.

E
Emma

Amazing

C
Chloe
Valentine's liner!

Ordered the Valentine's liner and I'm impressed with the colour! The pen is also amazing but for me it takes going over it more than once to blend with the guideliner. I put on some eye matter balm after these pictures which made it look even better :) I love the concept of the pen and hope to see one in black someday ;)

Hi there! Thank you so much for your review and for trying out our Valentine's Day Collection. We're thrilled to hear that you're impressed with the color and the pen itself. We also appreciate your feedback about blending with the Guideliner, and we'll definitely take note of that for future improvements. We're glad you love the concept of the pen and we'll definitely consider releasing one in black in the future. Thank you again for your support and we hope you continue to enjoy our products!

A
Amelia Birch
Game Changer!

This product had totally changed my makeup game! I’m so bad at doing liquid eyeliner look but now I look like a pro!

Hi there! We are so happy to hear that The GuideMe Kit™ has been a game changer for you! Thank you for your kind words and we hope you continue to enjoy your pro-looking eyeliner! :)

C
Candice
Amending Review - Love!

I received my order and WOW do I love how easy these are to apply! The step by step guide was super helpful. And listen to the tip about having a clean face before putting on (I was excited the day I received them and tried to put it on over my make up and had a hard time). I have hooded eyes and was happy to see that they offer two tutorials on how to apply with these types of eyes.

Hi Candice!

We really appreciate you writing another review.
We're so stoked to hear that you love your Guideliners™!

Free Delivery

Free delivery on orders over $60

Sustainable

Safe & non-toxic

Cruelty free

Ethics is important to us

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Eyeliner has changed, and you’re right on time.